In these rapidly changing times, the growing awareness of environmental, social and financial crises have highlighted the need for a more integrative way to understand management's tasks, responsibilities and practices. In response, businesses and organizations of all kinds are coming to realize the need to develop sustainable strategies for responsibly managing their human, social, financial and natural resources (capital). In addition, organizations are responding to growing market demand for sustainable products and services.
Therefore, beyond pursuing material and energy efficiencies, emerging leaders are finding that the global challenges of the 21st century call for potentially radical innovation that puts sustainability as a fundamental, integrative strategy. This kind of innovation requires leaders to re-examine and test virtually every phase of their organization: from processes, practices and partnerships to basic models, mission, vision, purpose and values.