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EM&M LIBRARY

“Knowledge is power.”

The age-old adage holds even more truth today — especially in the context of Enrollment Management and Marketing (EM&M) at DePaul University. DePaul’s investment in research and information spurred record freshman expansion, honed financial aid strategy, improved student service and sweetened the payoff from advertising and marketing campaigns.

We offer here an array of resources and research to better understand DePaul as well as enrollment management and marketing issues in higher education.

Authored by EM&M
Selected published works authored by EM&M staff.

Market Share
Key facts, trends and research findings about DePaul.

External Resources
External resources about enrollment management and marketing in higher education.