Deborah Maue

Assistant Vice President for Marketing Strategy


Deb Maue joined DePaul University in 2005. In her role as assistant vice president, she leads the Marketing Strategy group, which is responsible for the university's integrated- and brand-marketing initiative. Working in a strategic and consultative manner directly with administrators, colleges and departments, Marketing Strategy ensures that all DePaul divisions leverage the university's brand identity, utilize research to drive fact-based decision-making and integrate key marketing messages across the university—to drive DePaul's position and prominence.

Deb has 15 years of experience in consumer packaged goods marketing, including brand management, new product development, trade marketing, and innovation leadership. She spent 11 years in brand management at Helene Curtis/Unilever, where she developed new personal care technology, products and brands and marketed such well known brands as Suave and Finesse. Before coming to DePaul, she led the development, launch and management of a portfolio of exclusive personal care brands for CVS/Pharmacy.

After earning her bachelor's degree in marketing from Juniata College in Pennsylvania, she obtained her MBA in marketing and finance from the Kellogg School at Northwestern University. She is also a member of the American Marketing Association.

Deb can be reached at (312) 362-6165.

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