Hospitality: Revenue Management (Minor: Business Students Only)

The hospitality industry has an ongoing need for managers skilled in the science and art of forecasting demand. Similar to the tactics of the airlines in pricing and seat allocation, Revenue Management is a business practice that applies theories of pricing and statistics to patterns of lodging room sales and advance reservations. Knowledge of pricing theory, trend analysis, distribution channels, and customer relationship management (CRM) are key tenets. The minor in Revenue Management is available only to students in the Driehaus College of Business.